Finnish e-commerce market amounts to 1.4 bn

A joint project of the Finnish DMA and Itella Corporation published the new, official statistics of the Finnish e-commerce and mail order market. The new figiures cover all distance selling that includes physical transport inside Finland, whther originating from Finland or another country.

The statistics have been collected using different, complementing data sources. These include figures produced by the DMA and Itella, data from Statistics Finland, and research findings from TNS Gallup and Otantatutkimus.

Interestingly, the figures show that while e-commerce has grown rapidly over the last decade, the growth has not been exponential as others have estimated. According to reliable measures of the amount of logistics involved, e-commerce has tripled in the last decade. Growth from 2007 was 8%.

The new statistics will become the official figures for Finland that will be reported to EMOTA. The figures will updated semiannually.

Return to headlines